Our conviction
WE STAND UP FOR THIS

From training treats to small snacks for in between meals to long-lasting chewing fun—Chewies offers all this and much more.® for dogs of all sizes. Active and athletic dog lovers really appreciate our training bones and training bites.
From their first lesson at puppy school to becoming successful sporting dogs, our training treats accompany dogs throughout their lives. And, of course, we don't forget our "gray muzzles" either, because Chewies® offers snacks and chews in various sizes and hardnesses. This means that everyone from puppies to senior dogs is well catered for!
In addition to the popular training treats, our range also includes a variety of natural chews and dog snacks. A large selection of different chews from coffee tree to olive wood to grapevine makes dogs' hearts beat faster. Of course, the classic, our chewing root, should not be missing!
Our snacks are a very special treat for in between meals. From crispy chicken wings to soft rolls and crunchy cheese snacks - there's something for every fur friend.
Down-to-earth and with all four paws firmly on the ground, we carefully select our ingredients. The raw materials for all Chewies® products are thoroughly checked and new products are developed with great care. When combining ingredients, we also make sure that dogs with food allergies can enjoy products from the Chewies® range. To this end, we offer a selection of single-protein recipes and gently produced treats.
We are conscious of our tradition and manufacture primarily in Germany, for example regionally in Baden-Württemberg and northern Germany. Chewies® is 100% dog – that's why our range includes delicacies that are as natural as possible, such as our tasty meat strips or crispy sticks, as well as our wide variety of chew sticks and antler snacks for long-lasting chewing pleasure.
Down-to-earth and with all four paws firmly on the ground
– We carefully select our ingredients
The raw materials for all Chewies® products are thoroughly checked and new products are developed with great care. When combining ingredients, we also make sure that dogs with food allergies can enjoy products from the Chewies® range. To this end, we offer a selection of single-protein recipes and gently produced treats.
We are conscious of our tradition and manufacture primarily in Germany, for example regionally in Baden-Württemberg and northern Germany. Chewies® is 100% dog – that's why our range includes delicacies that are as natural as possible, such as our tasty meat strips or crispy sticks, as well as our wide variety of chew sticks and antler snacks for long-lasting chewing pleasure.


Chewies® is a brand of Pets Nature GmbH.
– Proven quality for over 20 years
Chewies® is part of Pets Nature GmbH , a company that was 1999 by Martin Schupp with a great deal of idealism and a clear conviction: high-quality, species-appropriate pet food and a responsible business model are not mutually exclusive—on the contrary, they belong together.
2002 came Christian Numsen joined the company. Together, they developed Pets Nature into an established brand in the German pet market over the years. Always with the aim of not losing sight of the original values.
Strongly positioned for the future! To ensure that this remains the case in the long term, Pets Nature has been January 1, 2026 by a four-member management team . They combine experience, expertise, and a clear vision for the future:
- Martin Schupp : Founder and managing partner
- Christian Numsen : Co-owner and managing director
- Dennis Vidal : Managing Director and responsible for marketing, sales, product development, and HR
- David Bäuerle : Managing Director and responsible for logistics, purchasing, customer service, IT, and HR
This broad positioning ensures that brands such as Chewies® continue to stand for what they are known for: carefully selected, high-quality products, competent customer service, and reliable, fast shipping—today and in the future.
Our manufacturers
Our philosophy is rooted in quality, transparency, and a genuine love for animals. That’s why we work closely with select manufacturers who share our values and meet the highest standards. We have a particularly close partnership with Natural Pet Chew, which is part of the Pets Nature family. Many of our products are created within this strong network. We place great emphasis on origin, processing, and sustainability. This ensures that every Chewies® product not only tastes great but is also produced responsibly.
Together with Natural Pet Chew, the manufacturer of our chew sticks, deer antlers, and other chew treats, we also develop customized private label solutions. We support these projects from the initial concept through to a successful market launch.
Learn more here:
Paw on it
– Tradition and future hand in hand
Close contact with all manufacturers of pet food brands and importers is important to us. As part of our quality assurance process, we visit them regularly to check the quality of their certified manufacturing processes on site. Our sales representatives receive intensive training from us so that, in addition to selling the products, they can always provide detailed advice. In addition to their professional skills, our employees also bring their love of animals with them. Their four-legged friends are our merciless expert jury when it comes to taste tests.
Our first brand in the dog sector was Chewies®. We are still continuously developing our Chewies® range today and will continue to create new treats for your dog in the future.

Your Crazy Dog moments
#CHEWIESLOVE
Show us your favorite Crazy Dog moments with
#chewieslove
Our love for Chewies® connects us all. If you want to be part of the best Chewies® moments,
link us on Facebook and Instagram with the hashtag #chewieslove and the best pictures will end up
on the Chewies® page here! We look forward to seeing your great pictures!

