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Data protection

  1. Data protection at a glance

    1. General information

      The following information provides a simple overview of what happens to your personal data when you visit this website. website. Personal data is all data with which with which you can be personally identified. Detailed information on the subject of data protection can be found in our privacy policy listed under this text.

    2. Data collection on this website

      1. Who is responsible for data collection on this website? website?

        The data processing on this website is carried out by the website operator. You can find their contact details in the section "Information about the controller" in this privacy policy.

      2. How do we collect your data?

        On the one hand, your data is collected when you communicate them to us. This may, for example, be data that you that you enter in a contact form.

        Other data is collected automatically or with your consent by our IT systems when you visit the website. This are mainly technical data (e.g. internet browser, operating system or operating system or time of the page view). The This data is collected automatically as soon as you enter this website.

      3. What do we use your data for?

        Some of the data is collected to ensure the error-free provision of the website. Other data can be used to analyze your user behavior.

      4. What rights do you have with regard to your data?

        You have the right at any time to request information free of charge about the origin, recipient and purpose of your stored personal data stored. You also have the right to request the correction or deletion of this data. request the deletion of this data. If you have given your consent to data processing you can revoke this consent at any time for the future. for the future. You also have the right, under the restriction of the processing of your personal of your personal data under certain circumstances. Furthermore right to lodge a complaint with the competent supervisory authority.

        You can contact us at any time if you have further questions you can contact us at any time.

    3. Analysis tools and tools from third-party providers

      When you visit this website, your surfing behavior can be statistically be analyzed. This is mainly done with so-called analysis programs.

      Detailed information on these analysis programs can be found in the following privacy policy.

  2. Hosting

    We host the content of our website with the following providers:

    1. Mittwald

      The provider is Mittwald CM Service GmbH & Co. KG, Königsberger Straße 4-6, 32339 Espelkamp (hereinafter referred to as Mittwald).

      Details can be found in Mittwald's privacy policy: https://www.mittwald.de/datenschutz.

      The use of Mittwald takes place on the basis of Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the most reliable presentation of our website. If a corresponding consent has been requested, processing takes place processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent allows the storage of cookies or access to information in the user's user's end device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

      1. Order processing

        We have concluded an order processing contract (AVV) for the use of the above-mentioned service. This is a contract prescribed by data protection prescribed by data protection law, which guarantees that the personal data of our website visitors only in accordance our instructions and in compliance with the GDPR processed.

  3. General notes and mandatory information

    1. Data protection

      The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this privacy policy.

      When you use this website, various personal data is personal data is collected. Personal data is Data with which you can be personally identified. This privacy policy explains which data we collect we collect and what we use it for. It also explains how and for what purpose this is done.

      We would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) may have security gaps. may have security gaps. Complete protection of data against access by access by third parties is not possible.

    2. Note on the responsible body

      The controller responsible for data processing on this website is:

      Pets Nature GmbH
      Vanessa Behrendt
      Porschestr. 9 70736 Fellbach

      Phone: +49 (0) 711 / 203 730 00
      E-Mail: datenschutz@petsnature.de

      The responsible body is the natural or legal person who person who alone or jointly with others determines the purposes and and means of processing personal data (e.g. names, e-mail addresses, etc.). names, e-mail addresses, etc.).

    3. Storage duration

      Unless a more specific storage period is specified in this privacy policy storage period has been specified, your personal data will remain data will remain with us until the purpose for data processing ceases to apply. If you assert a justified request for deletion or revoke your consent to data processing, your data processing, your data will be deleted unless we have other legally permissible reasons for the storage of your personal data personal data (e.g. retention periods under tax or retention periods under commercial law); in the latter case case, the deletion will take place after these reasons no longer apply.

    4. General information on the legal basis of the data processing on this website

      If you have consented to the data processing, we process your personal data on the basis of Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR, insofar as special categories of data pursuant to Art. 9 para. 1 GDPR are processed. In the event of express consent to the transfer of personal data to third countries the data processing is also carried out on the basis of Art. 49 para. 1 lit. a GDPR. If you consent to the storage of cookies or in the access to information in your end device (e.g. via device fingerprinting), data processing is also carried out data processing is also carried out on the basis of § 25 para. 1 TTDSG. Consent can be revoked at any time. If your data is required to fulfill the contract or to carry out pre-contractual measures, we process your data on the basis of data on the basis of Art. 6 para. 1 lit. b GDPR. Furthermore Furthermore, we process your data insofar as this is are required to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR. The Data processing can also be carried out on the basis of our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR take place. The relevant legal bases in each individual case legal basis is provided in the following paragraphs of this privacy policy.

    5. Data Protection Officer

      We have appointed a data protection officer.

      Pets Nature GmbH
      Vanessa Behrendt
      Porschestr. 9 70736 Fellbach

      Phone: +49 (0) 711 / 203 730 00
      E-Mail: datenschutz@petsnature.de

    6. Note on the transfer of data to the USA and other third countries

      Among other things, we use tools from companies based in the the USA or other third countries that are not secure under third countries. If these tools are active, your personal data may be personal data may be transferred to these third countries and processed there. We would like to point out that in these countries cannot guarantee a level of data protection comparable can be guaranteed. For example, US companies are obliged to disclose personal data to security authorities without you as the data subject being able to affected person could take legal action against this. It can Therefore, it cannot be ruled out that US authorities (e.g. intelligence secret services) process, evaluate and permanently store your data on US servers for process, evaluate and permanently store your data on store it permanently. We have no influence on these processing activities. influence.

    7. Revocation of your consent to data processing

      Many data processing operations are only possible with your express consent. You can revoke consent revoke your consent at any time. The legality of the data of the data processing carried out until the revocation remains revocation remains unaffected.

    8. Right to object to the collection of data in special cases and against direct advertising (Art. 21 GDPR)

      IF THE DATA PROCESSING IS BASED ON ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, AGAINST THE PROCESSING OF YOUR PERSONAL DATA PERSONAL DATA; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROFILING BASED ON THESE PROVISIONS. THE EITHER LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS THIS PRIVACY POLICY. IF YOU OBJECT WE WILL NO LONGER PROCESS THE PERSONAL DATA CONCERNING YOU WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING REASONS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS. OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS, OR THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 ABS. 1 GDPR).

      IF YOUR PERSONAL DATA IS PROCESSED IN ORDER TO DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING ADVERTISING; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS IN CONNECTION WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY SUBSEQUENTLY NO LONGER USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21 PARA. 2 GDPR).

    9. Right to lodge a complaint with the competent supervisory authority

      In the event of violations of the GDPR, data subjects have the right to a right of appeal to a supervisory authority, in particular in the Member State of their habitual residence, place of place of work or the place of the alleged infringement. The right to lodge a complaint is without prejudice to other administrative or judicial remedies.

    10. Right to data portability

      You have the right to have data that we process on the basis of your basis of your consent or in fulfillment of a contract to yourself or to a third party in a commonly used, machine-readable machine-readable format. If you request the direct transfer of the data to another controller controller, this will only be done insofar as it is technically feasible.

    11. Information, deletion and correction

      Within the framework of the applicable legal provisions, you have the right right at any time to free information about your personal data stored personal data, its origin and recipients and the purpose recipients and the purpose of the data processing and, if applicable right to rectification or erasure of this data. For this and for further questions on the subject of personal data you can contact us at any time.

    12. Right to restriction of processing

      You have the right to request the restriction of the processing of your of your personal data. You can do this contact us at any time. The right to restriction of processing exists in the following cases:

      • If you dispute the accuracy of your personal data stored by us personal data stored by us, we usually need time to time to check this. For the duration of the review you have the right to request the restriction of the processing processing of your personal data.
      • If the processing of your personal data unlawful, you can request the restriction of data processing instead of request the restriction of data processing instead of erasure.
      • If we no longer need your personal data, but you need it for the exercise, defense or assertion of legal claims, you have the right to obtain right to request the restriction of the processing of your personal of your personal data instead of erasure.
      • If you have lodged an objection pursuant to Art. 21 (1) GDPR a balance must be struck between your interests and ours. our interests must be carried out. As long as it is not yet it has not yet been established whose interests prevail, you have the right to request the restriction of the processing of your processing of your personal data.

      If you have restricted the processing of your personal data restricted, this data - apart from its storage - only with your consent or for the establishment assertion, exercise or defense of legal legal claims or for the protection of the rights of another natural or natural or legal person or for reasons of important public important public interest of the European Union or of a of a Member State.

    13. SSL or TLS encryption

      For security reasons and to protect the transmission of confidential transmission of confidential content, such as orders orders or inquiries that you send to us as the site operator operator, uses SSL or TLS encryption. An You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.

      If SSL or TLS encryption is activated, the data that you data that you transmit to us cannot be read by third parties. be read by third parties.

    14. Objection to advertising e-mails

      The use of contact data published in the context of the imprint obligation published contact data for the purpose of sending unsolicited expressly requested advertising and information material is hereby objected to. The operators of this website expressly reserve the right to take legal action in the unsolicited sending of advertising information, for example through spam e-mails.

  4. Data collection on this website

    1. Server log files

      The provider of the pages automatically collects and stores information in so-called server log files, which your browser browser automatically transmits to us. These are

      • Browser type and browser version
      • Operating system used
      • Referrer URL
      • Host name of the accessing computer
      • Time of the server request
      • IP address

      This data is not merged with other data sources. is not carried out.

      This data is collected on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest interest in the technically error-free presentation and optimization optimization of its website - for this purpose, the server log files must be recorded.

    4. Contact form

      If you send us inquiries via the contact form, your details from the inquiry form, including the contact details contact details you provide there for the purpose of processing the request and in the event of follow-up questions. stored. We will not pass on this data without your consent.

      This data is processed on the basis of Art. 6 para. 1 lit. b GDPR, provided that your request is related to the fulfillment of a contract or is necessary for the performance pre-contractual measures is required. In all other cases cases, the processing is based on our legitimate interest interest in the effective processing of the requests addressed to us requests addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) insofar as this has been has been requested; consent can be withdrawn at any time.

      The data entered by you in the contact form will remain with us until you ask us to delete it, revoke your revoke your consent to the storage or the purpose for the data storage no longer applies (e.g. after we have finished processing of your request). Mandatory statutory provisions - in particular retention periods - remain unaffected.

    5. Request by e-mail, telephone or fax

      If you contact us by e-mail, telephone or fax, your request, including all resulting personal data personal data (name, request) for the purpose of processing your stored and processed by us for the purpose of processing your processed. We will not pass on this data without your consent.

      This data is processed on the basis of Art. 6 para. 1 lit. b GDPR, provided that your request is related to the fulfillment of a contract or is necessary for the performance pre-contractual measures is required. In all other cases cases, the processing is based on our legitimate interest interest in the effective processing of the requests addressed to us requests addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) insofar as this has been has been requested; consent can be withdrawn at any time.

      The data you send to us via contact requests will remain will remain with us until you ask us to delete it, revoke your revoke your consent to the storage or the purpose for the data storage no longer applies (e.g. after your request has been processing of your request). Mandatory legal provisions - in particular statutory retention periods - remain unaffected. remain unaffected.

  5. Analysis tools and advertising

    1. Google Tag Manager

      We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

      The Google Tag Manager is a tool with the help of which we tracking or statistics tools and other technologies on our website. on our website. The Google Tag Manager itself does not create any user profiles, does not store any cookies and does not carry out any independent analyses. It serves only the administration and playout of the tools integrated tools. However, the Google Tag Manager records your IP address, which may also be transmitted to the parent company of Google to the parent company of Google in the United States.

      The Google Tag Manager is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in a fast and uncomplicated integration and integration and management of various tools on its website. website. If a corresponding consent has been requested has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent allows the storage of cookies or access to information to information in the user's end device (e.g. device device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

    2. Google Analytics

      This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

      Google Analytics enables the website operator to analyze the analyze the behavior of website visitors. In doing so website operator receives various usage data, such as page views page views, time spent on the site, operating systems used and origin of the user. This data is summarized in a user ID summarized and assigned to the respective end device of the website visitor's device.

      Furthermore, we can use Google Analytics to record your mouse and scrolling movements and clicks. Furthermore Google Analytics uses various modeling approaches to supplement the data records and uses machine learning machine learning technologies for data analysis.

      Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user user behavior (e.g. cookies or device fingerprinting). device fingerprinting). The information collected by Google about the about the use of this website is generally transmitted to a Google Google server in the USA and stored there.

      The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be revoked at any time.

      The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

      1. Browser plugin

        You can prevent the collection and processing of your data by Google by downloading the browser plugin available under the following download and install the browser plugin available install it: https://tools.google.com/dlpage/gaoptout?hl=de.

        More information on the handling of user data at Google Analytics can be found in the privacy policy of Google: https://support.google.com/analytics/answer/6004245?hl=de.

      2. Order processing

        We have concluded a contract with Google for processing contract with Google and implement the strict requirements of the German data protection authorities when using of Google Analytics in full.

    3. Google Ads Remarketing

      This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

      With Google Ads Remarketing, we can target people who interact with interact with our online offering to specific target groups in order to subsequently show them interest-based advertising in the Google advertising network (remarketing or retargeting). retargeting).

      Furthermore, the advertising target groups created with Google Ads Remarketing can be advertising target groups with the cross-device functions of Google can be linked. In this way interest-based, personalized advertising messages that are displayed depending on your previous usage and surfing behavior on a one device (e.g. cell phone) can also be adapted to you on another of your end devices (e.g. tablet or PC). will be displayed.

      If you have a Google account, you can object to personalized personalized advertising under the following link: https://www.google.com/settings/ads/onweb/.

      The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be revoked at any time.

      Further information and the data protection provisions can be found in Google's privacy policy at: https://policies.google.com/technologies/ads?hl=de.

      1. Target group formation with customer matching

        To form target groups, we use, among other things, the customer matching from Google Ads Remarketing. Here we transfer certain customer data (e.g. e-mail e-mail addresses) from our customer lists to Google. If the customers concerned are Google users and logged into their Google account, they will be shown suitable advertising advertising messages within the Google network (e.g. on YouTube, Gmail or in the search engine).

    4. Google Conversion Tracking

      This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin Street, Dublin 4, Ireland.

      With the help of Google conversion tracking, Google and we can recognize whether the user has performed certain actions. For example, we can analyze which buttons on our website were on our website are clicked and how often, and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. create conversion statistics. We find out the total number of users who clicked on clicked on our ads and what actions they they have performed. We do not receive any information with which with which we can personally identify the user. Google itself uses cookies or comparable recognition recognition technologies.

      The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be revoked at any time.

      You can find more information about Google Conversion Tracking in Google's privacy policy: https://policies.google.com/privacy?hl=de.

    5. Facebook Pixel

      This website uses the conversion measurement of the visitor action pixel from Facebook. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the data collected is to the USA and other third countries, according to Facebook. transferred.

      This allows the behavior of site visitors to be tracked, after they have been redirected to the provider's website by were redirected to the provider's website. This the effectiveness of Facebook ads can be evaluated for be evaluated for statistical and market research purposes and optimize future advertising measures.

      The data collected is anonymous for us as the operator of this website. anonymous, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook and processed so that a connection to the respective user user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy can use. This enables Facebook to place advertisements on Facebook pages and outside of Facebook. enable Facebook. This use of the data cannot be influenced by us as the site operator.

      The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be revoked at any time.

      The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

      Insofar as personal data is collected on our website with the data is collected on our website and forwarded to Facebook are forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its their forwarding to Facebook. The processing that takes place after processing by Facebook is not part of the joint responsibility. joint responsibility. The joint obligations incumbent on us obligations have been set out in an agreement on joint processing agreement. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the secure implementation of the tool in accordance with data protection law on our website. Facebook is responsible for the data security of the Facebook products is the responsibility of Facebook. Data subject rights (e.g. requests for information) with regard to the data data processed by Facebook can be asserted directly with Facebook directly. If you assert your data subject rights with rights with us, we are obliged to forward them to Facebook. forward them to Facebook.

      You can find further information in Facebook's privacy policy information on the protection of your privacy: https://de-de.facebook.com/about/privacy/.

      You can also use the remarketing function "Custom Audiences" feature in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen deactivate it. You must be logged in to Facebook to do this.

      If you do not have a Facebook account, you can usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

  6. Plugins and tools

    1. Google Fonts (local hosting)

      This site uses for the uniform representation of fonts, so-called Google Fonts, which are provided by Google are provided by Google. The Google Fonts are installed locally installed. There is no connection to Google servers. does not take place.

      Weitere Informationen zu Google Fonts finden Sie unter https://developers.google.com/fonts/faq und in der Datenschutzerklärung von Google: https://policies.google.com/privacy?hl=de.